Powering Pharmaceutical Success: Cadence’s Journey at ASCO Medical Congress in Chicago

At Cadence, we pride ourselves on delivering exceptional event technology solutions to our valued customers. The recent ASCO Medical Congress in Chicago provided us with an exciting opportunity to showcase our expertise and support the pharmaceutical industry in advancing healthcare.

Over the course of six days, we worked to ensure seamless execution and meaningful connections for our customers. In this blog article, we recap our experience, highlighting key statistics and the tremendous effort put forth by our team.

Unveiling the Numbers

Our involvement at the ASCO Medical Congress was nothing short of remarkable. We had the privilege of supporting six pharmaceutical customers, each with unique requirements and objectives. Together, we organized a total of 3,110 confirmed appointments, facilitating valuable interactions and fostering collaboration within the medical community.

Behind the scenes, we managed a whopping 95 rooms, meticulously coordinating logistics to create optimal environments for meetings and presentations. Our team of 30 on-site professionals worked to ensure everything ran smoothly, from room-booking to check-ins to technology support.

Preparation is Key

To guarantee the success of such a significant event, careful planning and attention to detail were paramount. In the 90 days leading up to ASCO, our Customer Success Team invested substantial effort in strategizing, coordinating, and customizing our event technology solutions to meet our customers’ specific needs.

Our dedicated team worked closely with each pharmaceutical company to ensure appointments were booked efficiently and effectively. By tailoring our services to their specific goals, we laid the foundation for a successful congress that would maximize impact and return on investment.

The ASCO Experience

As the ASCO Medical Congress kicked off, our team was in full swing, ensuring that the Cadence platform seamlessly integrated with the overall congress experience. Whether attendees utilized our mobile app, web version, or iPad, they always knew where to be and when.

Through our innovative appointment scheduling system, we facilitated meaningful connections between pharmaceutical companies and healthcare professionals, enabling them to network, exchange knowledge, and explore potential collaborations. The result was a highly engaged and interactive environment that sparked new ideas and advanced medical research and development.

Delivering Exceptional Results

Our commitment to excellence paid off, as our customers left ASCO with invaluable outcomes and positive experiences. By leveraging our event technology solutions, they not only optimized their presence at the congress but also achieved a measurable increase in engagement, leads, and brand visibility.

Let’s take a look at the numbers one last time:

• 6 customers
• 90 days of preparation
• 30 dedicated onsite team members
• 3,110 confirmed appointments
• 95 managed rooms

ASCO served as a testament to the power of collaboration, technology, and expertise. By empowering our pharmaceutical clients with cutting-edge Appointment booking tools and personalized support, we helped them leave a lasting impact for oncology research and treatments.

At Cadence, our mission is to empower our clients to achieve their goals and maximize their event ROI. The success we witnessed at ASCO is a testament to our dedication, expertise, and ability to deliver innovative solutions that make a tangible difference.

Until Next Time!

As we bid farewell to the ASCO Medical Congress, we extend our heartfelt gratitude to our customers and partners for entrusting us with their vision. We look forward to future collaborations, as we continue to push the boundaries of medical congress technology and support the advancement of healthcare on a global scale!

Contact us today to learn more about how our event technology solutions can elevate your next event and drive exceptional results.