How London Business School's Women in Business Club achieved double their registration goal for their largest event to date. Cadence News June 07, 2021 5 min read How London Business School's Women in Business Club achieved double their registration goal for their largest event to date. Like many, London Business School's Women in Business Club needed to find a covid-friendly solution that would provide strong branding abilities while still being budget friendly for their annual flagship event. By Gabbi Tiangco Introducing our New Partnerships with GiveButter, Socialive, Interprefy & Wordly! Cadence News May 14, 2021 3 min read Introducing our New Partnerships with GiveButter, Socialive, Interprefy & Wordly! When we say that we are committed to bringing our customers the best of the business we mean it! Meet Cadence's four new partnerships now integrated on our platform. By Gabbi Tiangco Cadence CEO at Event App Bible: How Mobile Event Tech Drives the Evolution of Event Personalization Cadence News May 18, 2021 6 min read Cadence CEO at Event App Bible: How Mobile Event Tech Drives the Evolution of Event Personalization We joined Michael Buckley at EventMB’s 2021 Event App Bible “Ask the Experts” forum while he explained the unparalleled value personalization adds to events. By Lexi Godfrey The Value of Sustainability in Organizations and Events Event Tips & Guides May 12, 2021 4 min read The Value of Sustainability in Organizations and Events Meeting Revolution writes about the importance of prioritizing sustainability for not only your organization, but your next event, too. By David Muller Your Event's Gone Virtual, Now You Should Go Global Event Tips & Guides May 7, 2021 5 min read Your Event's Gone Virtual, Now You Should Go Global With only  17% of the world speaking English, how are you accommodating for your non-English speaking attendees? Wordly is working on breaking down those language barriers through their software that simultaneously provides real-time translation to multiple languages, fully powered by AI. By Gabbi Tiangco How a Virtual Conference Increased Engagement by Letting Attendees Choose Their Own Path Case Studies April 20, 2021 How a Virtual Conference Increased Engagement by Letting Attendees Choose Their Own Path For their virtual event, Onwards 2021, WRG Live prioritized delighting attendees to maximize engagement in the midst of another impending pandemic-related lockdown. By Lexi Godfrey Cadence Promotes Wellness for UK Police Families Cadence News March 30, 2021 3 min read Cadence Promotes Wellness for UK Police Families Health and wellness is part of our Cadence’s ethos - we live and breathe it every day. So when the opportunity came to partner with TeamPolice and Ethos, our shared values made this a great fit! By Gabbi Tiangco Online Event Production 101 – Put on the Best Virtual Event in 2021 Event Tips & Guides March 23, 2021 8 min read Online Event Production 101 – Put on the Best Virtual Event in 2021 Cadence CEO and We & Goliath Co-founder want to get you well versed in event production, and share their insights on presenting tips and tricks, audio and video best practices, and so much more. By Lexi Godfrey Speaker Profiles that Never Miss Cadence News March 12, 2021 4 min read Speaker Profiles that Never Miss Make sure your speakers get only the best visibility at your event. By Lexi Godfrey 30 Unique Virtual Session Ideas for Events Event Tips & Guides March 9, 2021 10 min read 30 Unique Virtual Session Ideas for Events Break up the boring back-to-back calls with these unique session ideas in five categories: icebreakers, networking, health/wellness, entertainment, & competitions. By Hailey Ingraham 3 Biggest Problems With Virtual & Hybrid Event Platforms - and How Cadence Solves Them Event Tips & Guides March 5, 2021 4 min read 3 Biggest Problems With Virtual & Hybrid Event Platforms - and How Cadence Solves Them Our all-in-one platform has the tools to create tailored events that stay true to your brand. By Multiple Contributors Cadence CEO Sits Down and Chats Driving Forces Cadence News March 2, 2021 4 min read Cadence CEO Sits Down and Chats Driving Forces Find out why Michael Buckley puts productivity and wellness first on Chase Rosa’s “Driving Force” podcast. By Lexi Godfrey Your Complete Guide to Compete Event Tips & Guides February 26, 2021 8 min read Your Complete Guide to Compete Cadence’s Compete feature is designed to unilaterally increase audience engagement for your events. This guide will give you all the tools you need to set your event apart with friendly competition! By Lexi Godfrey 100 Prompts to Spark Conversation at Your Next Event Event Tips & Guides February 23, 2021 10 min read 100 Prompts to Spark Conversation at Your Next Event Break the ice with any of these prompts and get attendees to get to know each other better than ever. By Lexi Godfrey How a Leadership Training Increased Participant Engagement & Cut Admin Work by 50% Case Studies January 27, 2021 4 min read How a Leadership Training Increased Participant Engagement & Cut Admin Work by 50% Next Level replaced its group messaging app with Cadence – an all-in-one event & community building platform. Program managers were able to create an “unmeasurable effect of connection” while cutting their effort in half. By Jon Quénard What's Coming to Cadence in 2021 Cadence News January 26, 2020 3 min read What's Coming to Cadence in 2021 The sneak peek into what's in the 2021 Cadence roadmap. Our goal this year is to bring people together like never before! By Hailey Ingraham Hybrid Events Are Here: How 4 Traditional Job Roles Have Evolved Event Tips & Guides January 19, 2021 5 min read Hybrid Events Are Here: How 4 Traditional Job Roles Have Evolved Navigating hybrid events can be tricky. But partnerships, such as ours with Soundings Connect, show that with the right talent and technology, planning a hybrid event may not be too difficult after all! In this blog post, we explore various traditional roles that remain essential in event planning and how they have evolved with the current market. By Gabbi Tiangco How RepFest Made a Virtual Conference Feel Like a Festival and Raised over $10,000 for Charity using Cadence Case Studies January 12, 2021 4 min read How RepFest Made a Virtual Conference Feel Like a Festival and Raised over $10,000 for Charity using Cadence Five competing companies defied odds to collaborate on a virtual event that the industry had never seen before, all while raising money for the non-profit Every Mother Counts. By Jon Quénard How the ACCP Conference Shifted to Virtual and Won “Association Program of the Year” with Cadence Case Studies December 25, 2020 7 min read How the ACCP Conference Shifted to Virtual and Won “Association Program of the Year” with Cadence The Association of Club Catering & Event Professionals (ACCP) hosted their highly anticipated conference virtually and received exceptional testimonials. By Jon Quénard Your Complete Guide to Companies Event Tips & Guides December 15, 2020 12 min read Your Complete Guide to Companies The Companies feature is all about showcasing the companies that make your event possible. This guide includes everything you need to know about it, from the building to all the best practices. By Hailey Ingraham How to Manage Attendees' Expectations in an Online Event Event Tips & Guides December 1, 2020 How to Manage Attendees' Expectations in an Online Event The transition towards virtual events brings a myriad of expectations on the part of attendees and catering to these expectations requires a thorough event management plan. By Angelee Rathor Your Success is Our Success: What Customer Success Means to Cadence Cadence News November 25, 2020 8 min read Your Success is Our Success: What Customer Success Means to Cadence We’ve been hearing from customers that there is a lack of customer support in the event management software industry, but, rest-assured, that will not be the case if you work with Cadence. Meet our passionate Customer Success team! Get a peak into who they are, and what customer success means to them! By Hailey Ingraham Cadence Cares: 5 Reasons Why We Offer Special Pricing Cadence News November 12, 2020 5 min read Cadence Cares: 5 Reasons Why We Offer Special Pricing Did you know we offer a special 50% discount to eligible non-profits, educational institutions and social impact organizations? These organizations are doing their best to improve our society, so the least we can do is give them a hand! By Gabbi Tiangco Beat Quarantine Boredom this November with these 10 Unique Online Events Event Tips & Guides November 3, 2020 3 min read Beat Quarantine Boredom this November with these 10 Unique Online Events Spice up your November calendar from the comfort of your couch! From concerts to pie baking, these 10 unique online events are the cure to your 'new-normal' boredom. By Hailey Ingraham 8 Must-Haves for Your Sponsors at Your Next Virtual Event Event Tips & Guides October 26, 2020 7 min read 8 Must-Haves for Your Sponsors at Your Next Virtual Event Wondering how to provide the most value for your sponsors at your virtual event? Check out these 8 offerings you can't afford to miss! By Lexi Godfrey Camp Cadence 2020: How We Used Cadence at Our Quarterly Meeting Cadence News October 13, 2020 7 min read Camp Cadence 2020: How We Used Cadence at Our Quarterly Meeting Who said camp was just for kids? Find out how we structured the weekend of fun and how we used our own platform to help us experience every moment. By Hailey Ingraham Competition is Key 🔑 6 Ways to Win Audience Engagement Event Tips & Guides September 29, 2020 6 min read Competition is Key 🔑 6 Ways to Win Audience Engagement Looking for ways to keep your audience engaged in a virtual landscape? Competition is a great way to surprise and delight your attendees. We've got six exciting ideas for you to use! By Lexi Godfrey Let's Chat! How to Make the Most of Messaging in Cadence Event Tips & Guides September 22, 2020 5 min read Let's Chat! How to Make the Most of Messaging in Cadence Messaging is one of the core features on our platform, available to all of our customers, from the free essential version to our enterprise license. In this blog post, we’ll cover all the great ways to use Messaging at any event. By Hailey Ingraham The Unrivaled Guide to Push Notifications for Events (+20 Creative Ideas) Event Tips & Guides September 15, 2020 7 min read The Unrivaled Guide to Push Notifications for Events (+20 Creative Ideas) Lessons from sending thousands of notifications at events over the last four years. By Jon Quénard Look Alive! Keep your Audience Engaged Before, During, and After your Virtual Event in the Live Feed Event Tips & Guides September 9, 2020 6 min read Look Alive! Keep your Audience Engaged Before, During, and After your Virtual Event in the Live Feed You want to get the attendees involved and invested in your event, and they just want to be heard. It's a match made in heaven! Make the most of your Live Feed with these practices. By Hailey Ingraham Connecting People at Virtual Events: 6 Actionable Ideas & Best Practices to Increase Audience Engagement Event Tips & Guides September 1, 2020 9 min read Connecting People at Virtual Events: 6 Actionable Ideas & Best Practices to Increase Audience Engagement Something inexplicable happens when two people form a genuine connection over a shared interest. And with the shift to virtual events, these connections are often left to the wayside. With the right virtual events platform, we can change that! By Hailey Ingraham Behind the Scenes with our CEO, Michael Buckley Cadence News August 14, 2020 12 min read Behind the Scenes with our CEO, Michael Buckley Michael's unwavering leadership, eminent optimism, and love of Nicolas Cage continues to inspire our vagabond team of wanderlusters to transcend and elevate how the world can experience every moment with Cadence. By Gabbi Tiangco 6 Ways Cadence Will Elevate your Event (Without Breaking the Bank) Cadence News August 4, 2020 6 Ways Cadence Will Elevate your Event (Without Breaking the Bank) Our mission is to bring people together to experience every moment, and our platform is designed to elevate any size virtual or in-person event experience. By Hailey Ingraham
ALL ARTICLES
Event Tips & Guides
The Value of Sustainability in Organizations and Events
By David Muller May 12, 2021 4 min read
twitter facebook email instagram

You hear the word “sustainability” a lot these days. In many cases it is merely a buzzword, or worse, used for the purposes of greenwashing.

But when clearly defined and applied in a systematic, strategic way, sustainability can help guide organizations and events toward short- and long-term success while avoiding negative human and ecological impacts. Now what’s better than that?

To ensure our future existence on this planet, humanity must find a way to live and work without continually depleting the natural resources we depend on or treating some humans as expandable or disposable. “Business as usual” is no longer a valid excuse for the damage inflicted upon our communities and our natural environment. Rather than viewing this responsibility as a burden, smart organizations see sustainability as a competitive advantage and a means of greater economic success.

It’s not rocket science! Some sustainability measures are just common sense:

  • Simple interventions to increase energy and water efficiency, thereby reducing consumption, emissions, AND utility expenses (e.g. motion sensors/timers, insulation, LED lighting.) Why would we spend any more than necessary on utilities, especially when we know increased consumption leads to more planet-warming emissions?
  • Diverting as much waste as possible from the landfill to reuse, repurpose, recycle, or compost. Why spend more to send material to landfill when it can be diverted to more productive uses that also reduce or eliminate planet-warming emissions?
  • Granting flexibility to staff for medical appointments or family needs without fear of reprisal for not being at their desk for the same eight hours every work day.

These are just a few simple examples to help illustrate how sustainability creates a triple bottom line: People, Planet, and Profit. Profits that come only at the expense of the planet and/or its inhabitants are unsustainable, immoral, and ultimately, bad for business.

Meeting Revolution embraces sustainability as an organizational ethos to ensure our business contributes to the world — AND to make sure our business can stick around for the long haul!

Sustainability, when practiced properly, benefits the planet while also supporting a successful organization or event. Put more simply — it ensures an organization does more good than harm.

Measuring the effectiveness and impact of a comprehensive sustainability program is not always simple, but it’s always worthwhile — after all, you can only manage what you measure!

Direct eco-impacts such as energy consumption, water consumption and waste-to-landfill are easy to track via various free and paid software suites, or by simply entering monthly data points into a spreadsheet. In the course of an event, it’s important to monitor waste streams at the source (i.e. as attendees are disposing things) and to sort and weigh the recycling, food waste, and trash to get an accurate numbers on volume and diversion percentage rather than rough estimates. Ask venue hosts for any information they can share re: energy and water use onsite, as well.

Downstream impacts are more nebulous, but by maintaining open communications and getting key information from both suppliers and customers/clients, organizations can get a good understanding of where their inputs are coming from and where their outputs ultimately go (and adjust their activities accordingly).

It’s difficult to quantify human emotions like engagement and satisfaction, but surveying staff and having an “open door policy” for them to come to supervisors without fear of reprisal is a great way to start. If your organization is experiencing high turnover, regular interpersonal conflicts, and a general sense of malaise among staff, it’s probably safe to assume that improvements to the work environment/experience must be made to make jobs sustainable for those who fulfill them.

Ultimately, sustainability is not about putting out a couple of recycling bins or buying a few carbon offsets and calling it good. Sustainability as an organizational ethos is a mindset that considers ALL organizational activities through the lens of potential benefit and harm to the planet, its inhabitants, and the organization itself. While that may seem daunting at first, 30+ years of data shows us that businesses that embrace sustainability outperform their peers who ignore it. Financial performance alone should be enough to convince leaders who still somehow don’t care about negative impacts on people and the environment to embrace sustainability, so we can enjoy our beautiful world for centuries to come.

For more information on how Meeting Revolution can support your event and organizational sustainability goals, email us at hello@meetingrevolution.com.

David Muller
David Muller
Sustainability Director, Meeting Revolution
David Muller is a professional consultant focusing on sustainability, operations, communications, and marketing. For the past 10 years, David has worked with a wide range of organizations in and around the global sports and events industry, helping organizations and events conceive, implement, and powerfully communicate their commitments and actions on sustainability and social impact.
David Muller is a professional consultant focusing on sustainability, operations, communications, and marketing. For the past 10 years, David has worked with a wide range of organizations in and around the global sports and events industry, helping organizations and events conceive, implement, and powerfully communicate their commitments and actions on sustainability and social impact.